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About.

We are a mineral-first supplement studio. Every Tidewell formula starts with trace elements your body already knows — finished in small, tested batches.

Our story

From a tidewater lab to your daily ritual

Tidewell began with a simple observation: modern diets are rich in calories and poor in minerals. Our founders — a nutritionist and a marine biologist — started testing ionic trace minerals drawn from ancient seabeds, refining them into formulas people could actually feel.

Today every batch is third-party tested for purity and potency, blended in our own studio, and shipped with nothing to hide: full labels, honest dosing, no fillers.

  • Third-party tested. Every batch verified for heavy metals, microbes, and potency.
  • 95% natural ingredients. Botanicals and minerals with a short, readable label.
  • Formulated by 12 experts. Nutritionists, herbalists, and food scientists on every recipe.
Scientist preparing mineral samples in the lab
By the numbers

Tested like medicine, made like food

500+people in testing panels
12experts per formula
95%natural ingredients
38%immunity boost reported
Technician using a pipette on a mineral blend
How we work

Small batches, full transparency

We blend in small runs so minerals stay fresh and potent. Each run is logged, tested, and traceable — scan the lot code on any jar to see its certificate of analysis.

1

Source

Trace minerals from ancient seabeds plus ginkgo, ginseng, and elderberry from audited farms.

2

Test

Independent labs screen every batch for purity, potency, and contaminants before blending.

3

Ship fresh

Small runs go straight to you with lot-level certificates — never warehoused for years.

The studio

Where every formula is born

The team

People who read labels for fun

Portrait of Marcus & Theo Hale

Marcus & Theo Hale

Co-founders

Portrait of Dr. Lena Marsh

Dr. Lena Marsh

Head of Nutrition

Portrait of Sam Okafor

Sam Okafor

Lab Lead

Portrait of Jonas Feld

Jonas Feld

Sourcing Manager